Blanche Macdonald Centre http://www.blanchemacdonald.com/ News from Blanche Macdonald Centre BAILEY VAN DER VEEN, YouTube Makeup Mega-Guru and Regional Trainer for NYX Cosmetics, in Words + Pics http://www.blanchemacdonald.com/news/grad/2017/top-makeup-school-graduate-bailey-van-der-veen-chinese/ Blanche Macdonald 畢業生Bailey Van Der Veen 在YouTube上有超過103,000訂閱,而在IG上有超過30,000追蹤!這麼有人氣又有才華的他,被知名彩妝品牌NYX Cosmetics重用為她們的Regional Trainer地區培訓彩妝老師!他被NYX發覺是在 從BMC畢業的一年後 參加了NYX舉辦的Vlog影片視頻必賽。

我們特別約了Bailey 來做一個專訪,希望他的故事能讓大家聽到一些關於這個行業發展的各種可能性 Bailey是一位來自Manitoba的一個小鎮的女孩,現在搬到多倫多這個大城市!我們用電話跟Email採訪Bailey, 問他這一條成功的路是怎麼走出來的!

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Blanche Macdonald Centre: 你在成為知名彩妝師之跟YouTube紅人之前,你的大學是修歷史還有古典學,那麼擁有這們多樣化的學歷,什麼吸引了你來選擇彩妝呢?

Bailey van der Veen: 我很早就知道我會靠化妝吃飯。但是我是來自Carman,是一個在Manitoba南部的很小的一個小鎮。在那的地方 想要當化妝師是個禁忌,是沒人敢去做的。當時我對化妝學校都沒有什麼資訊,直到我16歲自己上Google收尋Blanche Macdonald 跟你們詢問。

我成長的地方注重的是農業,教育,跟醫療保健,所以我也很自然而然的選了這類的主修。我變得很熱愛護理,而我高三的時候 下午都在Red River College專科大學修他們的保健護理科。我是我認識唯一一個在高中畢業前就大專畢業的人!我後來繼續在Manitoba大學接著我的學業。過了幾年,我開始不那麼喜歡我正在修的保健護理學,而開始上一些藝術課,建築課,還有一些藝術歷史課。到後來是主修藝術歷史 跟副修古典學 畢業的。

但這還不是我的真正熱愛的! 我後來在Winnipeg有接觸到一些扮裝皇后,開始幫他們化妝而展開我的創意力!在這時候 我又再一次上 Google收尋Blanche Macdonald,然後在我大學畢業四個月後就搬到溫哥華開始在BMC上課了!

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BMC: 你在成為知名彩妝師之跟YouTube紅人之前,你的大學是修歷史還有古典學,那麼擁有這們多樣化的學歷,什麼吸引了你來選擇彩妝呢?

Bailey: 我很早就知道我會靠化妝吃飯。但是我是來自Carman,是一個在Manitoba南部的很小的一個小鎮。在那的地方 想要當化妝師是個禁忌,是沒人敢去做的。當時我對化妝學校都沒有什麼資訊,直到我16歲自己上Google收尋Blanche Macdonald 跟你們詢問。

我成長的地方注重的是農業,教育,跟醫療保健,所以我也很自然而然的選了這類的主修。我變得很熱愛護理,而我高三的時候 下午都在Red River College專科大學修他們的保健護理科。我是我認識唯一一個在高中畢業前就大專畢業的人!我後來繼續在Manitoba大學接著我的學業。過了幾年,我開始不那麼喜歡我正在修的保健護理學,而開始上一些藝術課,建築課,還有一些藝術歷史課。到後來是主修藝術歷史 跟副修古典學 畢業的。

但這還不是我的真正熱愛的! 我後來在Winnipeg有接觸到一些扮裝皇后,開始幫他們化妝而展開我的創意力!在這時候 我又再一次上 Google收尋Blanche Macdonald,然後在我大學畢業四個月後就搬到溫哥華開始在BMC上課了!

BMC: 你覺得你之前學的專業有啟發你身為化妝師的靈感嗎?

Bailey: 我獨特的學歷真的讓我跟其他人有一個分別。我藝術歷史的背景讓我能很有慨念的去了解化妝的理論,而我的醫療背景讓我可以在特效方面把任何一難雜症都畫得很逼真!很多人常問我,如果可以重來 我會不會希望在高中畢業後直接去BMC,我的答案每次都是No. 我的學歷造就了今天的我,也讓我成為了一為更好的化妝師!況且有多少人能說他有三的文憑掛在牆上啊?(爸媽,不客氣喔!)

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BMC: 當你決定要選擇化妝這條路時,為什麼選擇BMC? 在你的經驗裡,我們的Global Makeup Artistry 課程你覺得怎麼樣?

Bailey: 我選擇了BMC因為我知道你們的課程有我想要學的所有。我已經知道怎麼塗口紅了,我想要的是跟最資深的老師學更上一層的技巧!我本來是以 近電視電影圈為目標而去上課的,但是我後來被其他的行業吸引了。

上Global Makeup Artistry課程太棒了!我常說,課程怎麼樣是看你自己付出了多少。假如你坐在最前面,常常發問問題,你的收穫會比其他人多。我知道我必須要成功,所以我把我所有的都投放進去這個課程裡了!這就是我能盡量問問題的地方,一個我能盡量向最專業的人士收集資訊的地方!

我很感謝我的老師們:Jenna, Holland, Leslie, Cori, 還有Jen Folk, 以及職業生涯諮詢部門的Heather 還有Jen! 很不敢相信才兩年前我是一個住在Manitoba,穿著白雪公主的醫院工作服的健保看護人員!

BMC: 你在YouTube還有IG上累積了很大量的粉絲!你能告訴我們關於成為一位社交媒體的大明星的這條路嗎?你是怎麼開始的呢?你開始發一些化妝的影片跟教學跟產品分享之後,對你的工作有什麼影響嗎?

Bailey: 我開始在YouTube發影片是我開學的不久前。我教了我自己怎麼佈置背景,拍攝,修片,拍照,行銷,還有推銷!我開始在Blanche Macdonald 上課後,我有拍攝一些我們學校的道具的開箱影片,討論上課的感想,而因此有引來很多觀眾喔!

說真的,我一開始是以分享我的彩妝技巧跟小撇步開始的!我的頻道到現在還是沒有變很多,我常發一些是用口紅色號的影片,再來是一些彩妝教學,還有屋些Vlog。但是我每天還是會教自己一些新的打光技術,還有製片技巧,讓我能發一些更高品質的影片!我都是自己來的,所以就像是一個第二份的全職工作!

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BMC: 我們來討論一下NYX Cosmetics什麼樣的機會讓你成爲他們的地區培訓彩妝老師了?你最愛這份工作的那個方面呢?

Bailey:三個字:NYX FACE Awards. 在2014年4月,我在Blanche Macdonald 畢業的五個月後,我參加了他們的FACE Awards比賽,在他們比賽截止的前一個晚上在IG上發了一個我前一年畫的萬聖節骷魯頭妝。那一篇文受到很多關注,而我成功入圍了前30名!

關於NYX Face Awards: 那時候參賽者需要交出一系列的影片。好幾輪被投票,而最後留下來的6位會被送到LA洛杉磯,跟所有美妝部落格網美參加活動!其中一位會被選為當年的美妝Beauty Vlogger然後獲勝$50,000獎金!

 我慘選的時候我大概5000 YouTube的訂閱人數,而我的競爭對手的頻道有300,000訂閱!有Blanche Macdonald的幫忙,我每一輪,包括「流行歌手」「70年代」「百老匯」等主題 我都有順利投票達標,被入圍前6名!他們把我飛去LA洛杉磯,跟迪士尼的MAKERS Studio工作室的工作人員跟編輯人員一起完成我最後一個作品!我還參加了Beauty Con化妝展,還有去在W Hotel 還有Roosevelt Hotel的派對,還有去Teen Choice Awards頒獎典禮,還有到NYX總部看他們的新產品!真的太棒了!我跟了很多品牌見面,跟他們打關係。NYX FACE Awards真的是我變成YouTube紅人的快到線!我後來贏了那一年的技術獎,然後我的人生就徹底改變了!

隔一年我跟NYX 一起製作 他們在London Drugs店的活動的影片,然後當公司被歐萊雅集團收購後,我被分派到多倫多,成為他們新開的獨立店的經營團隊的其中之一!我當了我們在Queen West的旗艦店的經理,直到我成為 NYX Professional Makeup Canada的教育經理還有品牌大使!

這是我夢想的工作!NYX跟Vlogger有很特別的一個關係,而且他們真的會回饋給我們這些vloggers。我很開心我在一個 又可以在自己的YouTube頻道跟IG隨心所欲的發文,又可以進我們的獨立店還有其他的經銷店像London Drugs, Shoppers Drug Mart, 還有Rexall用我們的無傷害化妝品 去訓練跟啟發其他的彩妝師!沒有其他的品牌給了我這麼大的自由,打開雙手邀請我!我為了NYX Professional Makeup而活, 我真的不能再要求比這個更好的職業了!

BMC: 可以跟我們分享描述你的一整天的行程嗎?

Bailey: 我的每一天都很不一樣!今天我會在蒙特利爾 為我們的經銷商介紹我們2017最新的化妝箱;明天會幫Shoppers Drug Mart拍一個美妝教學影片;接下來我會飛去溫哥華開一個見面會,或是去我們三個獨立店的其中一家 培訓我們的彩妝師,跟他們分享我們最新的產品(我有跟你說我們有超過2000多品項嗎?)我還要為NYX Professional Makeup想一些活動,例如發布我們的#fromehtola比賽;還會在我們的旗艦店主持活動;還有幫忙我們其他店的開幕。我們8月份會在渥太華開店喔!

BMC: 身為一位地區培訓彩妝老師,你對教育跟領導因該不陌生。對於正在開啟他們的化妝生涯的彩妝師,想要當YouTube明星,IG成名,或是代表他們最愛的品牌的彩妝師,你有沒有什麼建議可以分享給他們呢?

Bailey: 現在全世界都是彩妝師,所有都注重在社交媒體。要在社交媒體保持自己的存在感!#標井字,#全部都標。這樣品牌還有其他的彩妝師才會看到你。我們活在一個數位革命的時代,任何人都可以當他們想要當的,所以放上你最好的作品!當你用井字標記一個品牌,他們有可能會看到你的照片,甚至把你加到他們的媒體名單上! 我有好幾次都是因為我在社群媒體的存在 而被電視台的人還有其他廠商聯絡!你不需要花一年的時間洗刷子才成功成名。你的線上存在感就你的作品集,好好利用他!

我從來沒想過我會在Make Up For Ever, Too Faced, YSL, Lancome, NYX, Murad, Bioderma, Soag & Glory, Urban Decay; Proctor & Gamble’s, Covergirl, Herbal Essences, Olay, Pantene, 還有其他更多的品的媒體名單上!我現在可以享受適用跟評論新的產品,還有搶先看到還沒上市的產品喔!這些寶貝都會被珍收到我的化妝工具箱裡!

BMC: 接下來呢?

Bailey: 我會繼續在加拿大的NYX Professional Makeup brand 工作,創造出更多的內容發布在我的YouTube頻道跟IG,然後希望在2017年可以再多領養塞三隻貓。

 

**Editors note: Bailey is focusing on her YouTube and Freelance Makeup career and is an ongoing NYX Ambassador. 

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Fri, 03 Nov 2017 00:00:00 PST
SHEAR TALENT: JESSE WILSON - HENNESSEY SALON'S SMILE SPECIALIST! OH, AND STYLIST http://www.blanchemacdonald.com/news/current/2017/top-hair-school-graduate-jesse-wilson-shear-talent/ They're the pruners of our strands, the keepers of our secrets and the masterminds behind those picture-perfect balayages. These Blanche Macdonald Pro Hair graduates are just getting their feet wet in the whirlwind world of Hair, but already, they're making waves in their new careers. Spanning the scene from stylists and barbers to Pro-Educators and entrepreneurs, our grads own their very own hair salons, hold the hottest seats in top salons, and work behind the scenes to create stunning editorials. Armed with the knowledge of our internationally recognized training, and a pair or two of super-sharp shears, these remarkable individuals have heard the entrepreneurial call of the Hair world and they have answered back. With Contessa Awards and other prestigious national and international competition wins under their collective belts, our grads are climbing the ranks of local and international scenes one snip at a time. It can be hairy, but they're ready for anything!

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Take one part Calvin (or is it Hobbes? You’ll never know!), a handful of dragon scales and an almost unspoken obsession with Dungeons and Dragons, shake and simmer under a winter moon and watch as your new dream stylist takes form. Despite only recently graduated the Blanche Macdonald Pro Hair program, Jesse has landed a chair at a branch of one of the most respected and popular salons in the Vancouver area - Hennessey Salon and Spa. Hilarious, dazzling and completely wacky, he’s the unofficial Smile Specialist of Hennessey Richmond, a burgeoning hair artist and an Dragon enthusiast. Meet Jesse Wilson. Or, as he hopes to be known in his imaginary musical career, J. Beavis. And he promises not to mess up your hair because that would be entirely too upsetting for him.

Blanche Macdonald Center: Serious question first. Are you more Calvin or Hobbes?

Jesse Wilson: Definitely Hobbes. Why? Because I’m definitely more Calvin, and that’s what he'd say to blow your mind.

BMC: Consider my mind blown! Now as far as hair goes, what would you say your specialty is?

JW: At this point, I don’t think I can identify an aspect of my work that I would consider a specialty . . . I genuinely feel as though my best work comes from a solid communication between myself and my client whatever their service may be. I like making my client smile as many times as possible. I don't know if you'd call that a specialty, but it is special to me.

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BMC: Well that’s pretty heart melting. Spill the beans on your guiltiest pleasure.

JW: I play Dungeons and Dragons on a weekly basis. That is all I will say on the subject.

BMC: LOL fair enough. Can you tell me what your favorite part / level of the Hair Program at Blanche Macdonald was then?

JW: In level 7 we got a chance to do some Avant Garde work, which I would say was my favourite part of the program. I have always enjoyed doing art, whether it be painting or sculpting etc., but this unit gave me an opportunity to work with a medium in ways that I never would have considered. And even to this day in my professional work, I utilise many of the techniques that I learned during those two weeks in level 7.

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BMC: That’s great to hear! So how did our Career Services & work experience help you find a salon to eventually call home? And how did you know that Hennessy was right for you?

JW: Work Experience was a big eye opener for me. It gave me a sneak peek into the real salon environment. I quickly realized how physically close I was going to be working with my coworkers, so I knew how important it would be to find a good team that could handle my "different" personality. I appreciate my coworkers at Hennessy for doing a good job of adapting to said personality, but I’m still not quite sure if they're fully sold on it. 😉

BMC: But, if you had to spend the rest of your days as an animal, which animal would it be and what would you spend your days doing?

JW: 100% a Dragon. Ravaging townsfolk and partaking in other dragon-ly business.

BMC: And if you were a musician, what would the name of your debut album be?

JW: “Prodigious, The J. Beavis Collection.”

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BMC: Melodious. Tell us what your daily motivation is when you’re doing hair?

JW: Not to screw up someone's hair and ruin their month. ‘Cause that would ruin my month. And I don't want that for me.

BMC: That’s solid motivation. What would you say your favorite product for styling men’s hair is?

JW: I really like Bumble and bumble's SumoClay. It’s light enough to be used as a pre-styler, but has enough hold to be used as a finishing product as well. Suuuuper versatile.

BMC: In your opinion, what is the most important thing to know about yourself before getting into Hair?

JW: This one is important so I'm going to be serious for a moment here: If you're someone who quits, don't even bother. I've come across far too many people who have gotten into the industry and dropped it after a few months because it got too overwhelming. It's not an easy industry! The enjoyment, fun, and satisfaction of the industry doesn’t just happen - it comes accompanied by stress, disappointment, daily challenges, and a whole lot of failure. So if you aren't someone who is prepared to handle these things, maybe work on that before getting shears tattooed on your forearm.

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Mon, 30 Oct 2017 00:00:00 PST
BAILEY VAN DER VEEN, YouTube Makeup Mega-Guru and Regional Trainer for NYX Cosmetics, in Words + Pics http://www.blanchemacdonald.com/news/current/2017/top-makeup-school-graduate-bailey-van-der-veen/ top-makeup-school-graduate-bailey-van-der-veen

It’s 11:30 PM on a Friday night and I’m standing in front of the bathroom mirror wearing half a face of makeup. On the counter: an old receipt from Holt Renfrew with product names from NYX Cosmetics scribbled across the back, a spillage of tubes, kits and compacts from my own collection, and my iPhone, which is paused mid-frame in the final few minutes of a fabulous smoky eye makeup tutorial.

This is anything but your typical step-by-step. On my mobile screen, Blanche Macdonald grad Bailey Van Der Veen looks every bit otherworldly with her jet-black hair, ivory complexion and aquamarine eyes—but she has a larger-than-life personality that transcends the lens and an easy, unscripted approach to being in front of a camera. She’ll interrupt a technical explanation to exclaim over the beauty of a palette’s colors, textures and finishes: the way a swatch of eyeshadow darkly pigments the pale skin of her wrist or a swipe of illuminator shines iridescent over her knuckles in the studio lights; she’ll laugh and pull faces for her audience while demonstrating the desired effect of a brush or blender. It makes her lessons seem less like chilly digitized master-classes and more like a warm, veritable presence—as if she were a terrifyingly talented friend who’s come over to your apartment on her night off with the contents of her work station to show you the latest and give you a few pointers.

With more than 103,000 subscribers to her YouTube channel and 30,000 followers on Instagram, it’s obvious that makeup amateurs and aficionados alike regularly seek her counsel on hot products and inventive how-tos. It should come to no one’s surprise, then, that it-brand NYX Cosmetics snapped her up to be their Regional Trainer in 2015, the year after she graduated from Blanche Macdonald’s Global Makeup Artistry Program and dominated the vlog-based NYX FACE Awards—and that she keeps on creating despite her busy up-and-up career, regularly surprising and delighting her international fan-base on the internet.

Through a series of phone calls and emails, I spoke with Bailey—a small-town Manitoba native currently living in Toronto—about her path to becoming social media’s makeup maven and the daily thrills of representing one of the coolest names in contemporary cosmetics. Like it or love it: Here’s Blanche Macdonald’s #flashchat with this artist extraordinaire.

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Blanche Macdonald Centre: Before becoming a star makeup artist and YouTube sensation, you received a certificate in health care and a degree in art history and classical studies. With such a diverse education, what drew you to makeup artistry?

Bailey Van Der Veen: I knew I would have a career within the makeup world from an early age – but I come from Carman, a very sheltered town in southern Manitoba, and being a makeup artist [there] is very taboo and unheard of. I had no resources for information about makeup schools, but at age 16 I recall Googling Blanche Macdonald and requesting an info packet.

The community I was raised in focused on agriculture, education, and health care, so I was automatically prompted to fit this mold. I became passionate about nursing…when every afternoon during my senior year I studied at Red River College, [which] offered an integrated Health Care Aide program in replacement of grade 12 credits. I think I’m the only person I know of who has graduated from college before graduating from high school! I continued my studies at the University of Manitoba. As the years went by, my passion depleted and I found myself taking art classes, architecture courses and various art history classes [instead]… completing an entire Bachelors degree with a major in art history and a minor in classical studies.

But—that was not my passion. I got involved with the drag community of Winnipeg and was always testing my creativity while heading out on the weekends. Once again, I Googled Blanche Macdonald and moved myself to Vancouver four months after graduating [from university].

BMC: Do you find that your previous studies inform or inspire your work as a makeup artist?

BV: My unique education really has separated me from the rest. On one hand, I have my art history background, which is amazing for conceptualizing and understanding the theory of makeup artistry. On the other, I have my medical background: From working in hospitals I have seen it all firsthand, so when doing Special FX and prosthetics I have a hand up when it comes to making something [look] believable. I’m always asked what I’d do if I could go back in time and go to Blanche Macdonald straight out of high school, and I always say no. My education has made me who I am, and has made me a better artist. Plus, who gets to say they have three diplomas on their wall? (Mom, Dad, you’re welcome!)

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BMC: When you decided to go into makeup artistry, what made you choose to study at Blanche Macdonald? What was your experience in the Global Makeup Artistry program like?

BV: I chose Blanche Macdonald because I knew the curriculum was what I needed to learn. I already knew how to put on lipstick, but I needed to know techniques and theory from the best instructors. I went into it thinking I was going to work in film, but as my course went on I became attracted to other areas of the [industry].

Attending the Global Makeup Artistry program was amazing. I always say it’s what you make it. If you sit at the front of the class and ask questions, you’ll get more out of it. I knew I needed to be successful so I put everything I had into it. This was my opportunity to ask as many questions and gain as much information from the experienced artists instructing at Blanche Macdonald as possible.

I want to thank all of my amazing instructors: Jenna, Holland, Leslie, Cori, and Jen Folk, as well and Heather and Jen from the amazing Career Department. It’s crazy to think that just over two years ago I was living in Manitoba, wearing Snow White scrubs and working as a health care aid.

BMC: You’ve amassed a huge following of fans on YouTube and Instagram. Tell us about you path to social media stardom. How did all this start for you? How has your work changed or evolved since you first started posting makeup videos, tutorials, and looks using your favourite products?

BV: I began posting on YouTube right before I started my program at Blanche Macdonald. I taught myself how to light a set, film, edit, photograph, market and promote. After I started at Blanche Macdonald, I unboxed my makeup kits [on camera] and discussed attending makeup school, which drew a lot of traffic to my channel.

Ultimately, I started by simply sharing my makeup tips and tricks as well as my makeup tutorials and get-ready-with-me’s. My channel has remained the same as far as content goes – I produce lip swatch videos and makeup tutorials for the most part, with the occasional vlog, but every day I am teaching myself more and more about lighting and editing to produce higher quality videos. I do it all on my own, and it’s like having a second full time job!

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BMC: Let’s talk NYX Cosmetics. What led you to become a Regional Trainer? What’s your favourite part about being on the job?

BV: Three words: NYX FACE Awards. In April 2014, five months after I began makeup school at Blanche Macdonald, I entered the FACE Awards by making one image post on Instagram at random—the night before the submissions closed—of a sugar skull tutorial I posted last Halloween. It picked up a lot of traction and I made it to the Top 30!

A quick run-down of the FACE Awards: Competitors make a series of video submissions that are voted through multiple elimination rounds. The Top 6 are flown to L.A. to attend various beauty blogger events. One is ultimately crowned Beauty Vlogger of the Year and given a prize of $50,000.

When I entered, I had maybe 5,000 followers [on YouTube] and was up against big channels with more than 300,000 subscribers. With the help of Blanche Macdonald, I was voted through each round—each with its own theme, like “Pop Star,” “70’s,” and “Broadway”—to the Top 6! I was flown to L.A. for two weeks to work with Disney’s MAKER Studios to create my final piece with a film crew and editors. I attended Beauty Con, parties at the W Hotel and Roosevelt Hotel, went to the Teen Choice Awards, and spent time at NYX Headquarters being educated about new products. It was amazing. I met so many brands and built working relationships with them. The NYX FACE Awards is essentially the fast track to becoming a YouTube star. I ended up winning the Technique Award that year – and my life changed.

The next year, I worked with NYX on videos and events at London Drugs, and when the company was acquired by L’Oreal I was relocated to Toronto to be a part of the management team opening our new free-standing stores. I managed our flagship store on Queen West until I became the Educational Manager and Brand Ambassador for NYX Professional Makeup Canada.

This is my dream job. NYX has a very special relationship with vloggers and they give back to the community. I’m so happy to be in the position where I can still own my YouTube channel and Instagram but enter our free-standing stores and other retailers such as London Drugs, Shoppers Drug Mart, and Rexall to train and inspire other artists using our professional line of cruelty-free cosmetics. No other brand has offered me such freedom and welcomed me with open arms. I live and breathe NYX Professional Makeup and couldn’t ask for a better career.

BMC: Take us along through a day in your makeup career! What does a typical workday look like for you?

BV: My days vary! Today, I’m in Montreal presenting the new 2017 pannier to the head of one of our retailers; tomorrow, I may be filming a Beauty Learning Video for SDM; the next, I may be flying to Vancouver to do a meet-and-greet, or I may be traveling to one of our three free-standing store locations to train with our newest and most innovative releases (have I mentioned we have 2,000 SKUs?). I also create content for NYX Professional Makeup, such as announcing our #fromehtola contest; host events at our flagship store; and aid with the openings of all of our locations. We’re gearing up to open a store in Ottawa in August.

BMC: As a Regional Trainer, you’re no stranger to mentoring and teaching. What sort of advice would you give to aspiring makeup artists – those who dream of being YouTube stars, Insta-famous, or reps for their favourite brands?

BV: Right now in the world of makeup artists, everything is so social media heavy. Be present on social media! #Hashtag #everything. That’s how you’ll be noticed by brands and other artists. We’re in a digital revolution where anyone can be anything they want, so put your best work out there! When you hashtag a brand, they will see your photo and may even repost it or add you to their media lists. I’ve been contacted numerous times by various reality TV reps and other folk because of my presence on social media. You don’t need to work for a year cleaning brushes before you get a big break. Your online presence is now your portfolio, so make it count!

I never in a million years thought I’d be on media lists for Make Up For Ever, Too Faced, Yves Saint-Laurent, Lancome, NYX, Murad, Bioderma, Soap & Glory, Urban Decay; Proctor & Gamble’s Covergirl, Herbal Essences, Olay, and Pantene; and many, many more. Now I have the luxury of testing and reviewing the newest products prior to hitting market! And hey—all these goodies aren’t bad for the old makeup kit. 😉

BMC: What’s next for you?

BV: I'm going to continue building the NYX Professional Makeup brand within Canada, working to produce content for both my YouTube channel as well as Instagram, and hopefully adopt three more cats by 2017.

**Editors note: Bailey is focusing on her YouTube and Freelance Makeup career and is an ongoing NYX Ambassador. 

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Wed, 25 Oct 2017 00:00:00 PST
BIG LOVE AND BIG TALENT - BLANCHE MACDONALD CENTRE BRUSHES UP AT IMATS VANCOUVER 2017 http://www.blanchemacdonald.com/news/current/2017/top-makeup-school-news-imats-vancouver-recap/ top-makeup-school-graduate-imats-vancouver-recap

The 2017 edition of Vancouver International Makeup Artist Trade Show (IMATS) was a true amalgamation of Blanche Macdonald creative talent. Makeup mavens, cosmetic aficionados and film professionals rolled into Canada Place this past weekend, for what is one of the most anticipated makeup events of the year. Held annually in six cities across the globe (LA, New York, Vancouver, London, Toronto and Sydney) IMATS is a true playground for the Makeup obsessed. The atmosphere of excitement is palpable and inspiring: industry leaders collabing with industry newcomers, beauty product innovators, educational demos and all the must-have kit products and accessories.

Our Blanche Macdonald/CurliQue Beauty booth was also a hub of activity, consisting of demonstrations from some of our most buzzed-about and industry-leading graduates, mega-pro run-ins (like Ve Neill!) and of course, our talented student finalists in the show’s centrepiece student competition, Battle of the Brushes (BtoB).

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Picked from thousands of applicants, this is the ultimate competition for budding Makeup Artists as it allows the opportunity to garner international recognition and perform amongst stars of the industry. Battle of the Brushes saw four talented Blanche Macdonald Makeup students and recent graduates take to the stage, with our own Nina Nettle competing in both Saturday’s hotly contested Character/Prosthetic competition, crafting a creature on the theme of Guardians of the Galaxy, as well as in Sunday’s fanciful and fabulous Beauty/Fantasy category.

Our other Blanche Macdonald finalists – recent graduates Anna Rudik, I-Lan Yang, and current student Ulayu Sequalukwho – took to the BotB platform for the Beauty/Fantasy brush-off, each tasked with creating their look based on the conceptual theme of International Beauty. It was a thrilling day of artistry and anticipation, as each of these competitors pulled out all the stops, creating unique works of art.

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The weekend also saw pop-ins by a Tim Burton-inspired sea creature (by CurliQue Q Talent Leader and Queen of Transformation Jaylene McRae), blood-thirsty draculas, and TV & Film Makeup legends such as Emmy Award-Winning Special Effects Makeup Artist Thomas Surprenant (Star Trek, X-Men, Donnie Darko) and, two-time Emmy Award-Winner, Makeup Program Director and industry legend Todd McIntosh (Buffy the Vampire Slayer, Memoirs of a Geisha).

Our own Blanche Macdonald Fashion Makeup Director, founder of Vancouver’s top creative agency NOBASURA, INGLOT Educator, and industry powerhouse Jon Hennessey (@j_hennessey) talked perspective in fundamentals such as colour, texture and space on the IMATS Stage. Jon’s creative approach and personal style has elevated him to an international platform, with a distinctive signature that is part androgyny, part gestural and part ethereal. His demo and invaluable technique talk was eagerly devoured by the incredible roster of talent within the walls of Canada Place.

“IMATS is this amazing mix of fresh new talent and more established industry talent. We all get to intermingle and introduce ourselves to one another and it's just an incredible opportunity to meet new friends, see old ones, and gain some inspiration. IMATS feels like a family reunion to me.”

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Back at our booth, it was nonstop creative flurry. The ooo-ing and ah-ing of passersbys who stopped to ogle our instructor demos didn’t cease, which started with Blanche Macdonald Makeup graduate-turned- instructor, the Insta-famous Mimi Choi (@mimles) who started off the morning doing her famous ‘Copy and Paste Multiple Eyes Look’. Pushing the boundaries of makeup, Mimi ended the first day on the IMATS Main Stage demoing her signature sliced makeup illusion. She shared tips and tricks, favourite products, and what inspires her to create. All of which left the crowd stunned, mystified and ready to create their own optical illusions.

Adjacent to Mimi at the Blanche Macdonald booth was another Makeup graduate-turned-instructor and award-winning body painter, the incredible Jennifer Little (@artistjenniferlittle), spritzing magnificent controlled strokes of airbrushed pigment, creating one of her body painted masterpieces. With eerily lifelike stitches and sutures, this superstar airbrusher created a spooky carnival creation that was an IMATS showstopper.

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On the closing day, proving that the possibilities of Makeup are indeed limitless, Blanche Macdonald Makeup graduate, the ever-enchanting Lyle Reimer (@lylexox) took to the IMATS Open Forum Stage, warming up the crowd with charming personal stories, musings and hilarious anecdotes (like finding inspiration in spools of thread, asthma inhalers and Crocs). Lyle, notably known as @lylexox to his 90.3K followers on Instagram, created one of his signature makeup demos live, inspired by Maison Martin Margiela x Amy’s Organic Soup can lids!

"The inspiration for my look started with soup can lids from Amy’s black bean soup. I saw the lids as jewelry and adornment and then married those with my love of Maison Martin Margiela. The Margiela boutiques are all white and distressed versions of white ... so then ... VOILA ... the look was born. It truly was an inspiration of high end meets trash.

IMATS serves as a rare opportunity for industry professionals and makeup lovers to all come together! It’s like one big creative love fest! It was such an honour to join with Blanche and showcase my work ... it really a perfect way to spend a weekend!"

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Simultaneously, on the IMATS Main stage, Blanche Macdonald graduate and artist extraordinaire, Timothy Hung (@timothyhungcom) spoke to a packed audience about the combination of high fashion and makeup, all whilst demonstrating his flawless techniques and sharing stories illustrating what inspires his artistry.

“The concept is to bring together the things that have been inspiring me recently in the last two to three months and putting that altogether into one look. At the same time I wanted to incorporate things that I really love which is texture and contrast. I started with a dress that I felt had a lot of impact and I added rhinestones, ribbons and jewels to it and that started to bring together the whole idea for my theme.”

Undergoing the first phases of their looks while answering questions from captivated audiences, both Lyle and Tim then completed their jaw-dropping looks at our booth among their original Makeup family and a slew of admirers and spectators that followed from the audience.

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It was such a special weekend, catching up with old friends, and meeting new ones – a big THANK YOU to everyone who came by our booth to share in the beauty thrills and chills with us, and BIG congratulations to our all competitors! You were the heart of an unforgettable and beautiful weekend.

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Tue, 24 Oct 2017 00:00:00 PST
IT'S NO MYTH: INSTA-FAMOUS NAIL ARTIST LITTLE MYTHY CREATES LEGENDARY NAIL LOOKS http://www.blanchemacdonald.com/news/current/2017/top-nail-school-graduate-little-mythy/ Top-Nail-Graduate-Little-Mythy

Whether she's living her best self at music festivals around the world or staying in the know with the latest fashion trends, Blanche Macdonald Nail Studio graduate Little Mythy is constantly gathering inspo for her nail creations. With just over 20K followers on Instagram in only a couple of years, she’s carved a niche into the nail world for herself and her outlandish, quirky but always impeccable designs. One look at her pastel coloured, fruit-centric and googly-eye clad creations gives you all the insight you need into their creator: she’s unique, bubbly, meticulous and a lover of absolutely everything that’s cute. So let her tell you all about her “lyfe & nails. But mostly, N A I L S.”

Blanche Macdonald Centre: What made you decide that doing nails was something that you wanted to pursue as a career?

Little Mythy: Well I was at a point where I felt like I needed something more but I wasn't really sure what that was. I was and still am interested in a bunch of very different things. That being said I was always super into nails . . . I'd get crazy things all the time – every nail different type-deal. My festival nails were always the biggest hit. In 2014 I was at one of my favourite music festivals (Bass Coast) and I had these rad fruit nails – the amount of people who would ask me over the weekend where I went to get my nails done was just crazy. In my head a lightbulb went off and I just thought, "I need to learn how to do this, all of these people could be my clients". I decided right there I was gonna go to nail school. I left the festival and I made an appointment with Blanche and I was signed up within a month. 

BMC: So great to hear! What do you remember most about your time at Blanche Macdonald?

LM: There was a point during my time at Blanche where I was dealing with some pretty major personal things and I wasn't sure I was gonna continue with the program. It was extremely hard but with the support from my friends and family I was able to stick with it and complete the program. I'm proud of myself for that.

*Side note I also ate waaaaaay too many ham & cheese croissants at that little cafe next door.

BMC: Yaas, girl! Good thing you did stick with it! You’ve got some pretty rad and zany nail designs on your page! Where do you get your ideas for your designs / shapes / colour combos?

LM: I'm inspired by 80's/90's prints and artists. Saved by the Bell type stuff, lots of shapes and pastel colours. Also lots of fashion & things I see in everyday life.

BMC: What has been your favourite set of nails that you’ve done?

LM: That's hard. But probably anything I've done involving painted fruits or my retro pastel pattern nails. Oh actually! I did these nails with googly eyes on them the other day and I think those would be my favourites to date.

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BMC: Is there training or advice from your program you still remember everyday?

LM: I think all the stuff on how important proper sanitization is really stuck with me. It’s so important.

BMC: Extremely important. Ok, so once you were done your program, how did you come to join Classy Claws?

LM: It actually happened fairly naturally; like it was just meant to be. I was constantly commenting on her Instagram, asking questions just being a general keener about what products she used for art/brushes, etc and she was always so good at responding. There was a day where I asked her a bunch of things and she DM'd me and was like "Hey! Why don't you just call me? Here's my number" and for some reason I didn't even hesitate. I picked up the phone and called her right away. We ended up chatting for a solid 30 minutes and she asked me what my plans were after I graduated and I went on to explain how I wanted to work in a cool studio, find someone to apprentice under and just get really good at nail art. She told me she would eventually be looking for an apprentice and that I should keep my eyes on her page. I got off the phone with her and was like "UMM pinch me that was awesome!!" I then proceeded to lurk her instagram everyday until sure enough, she posted that she was looking for someone.

BMC: Wow - that’s such a great story! And of course, you got the job. . .

LM: Yep, I emailed my resume, went in for a lengthy interview and got the position a week later!

Taking it was a no brainer for me. Who wouldn't want to work for Classy Claws?! I had been given a massive opportunity and I jumped on it.

BMC: What’s your favourite part of your job?

LM: Getting to be creative everyday, each day is always something new. I haven't gotten bored of it yet - which is HUGE for me.

BMC: On that note: If you were a breakfast food, you’d be ____________ .

LM: A triple stack of banana pancakes w/ lots of butter and maple sizzurp. Specifically, the smaller/thinner ones that are crispy on the edges but fluffy in the centre.

BMC: Because those are totally the best pancakes! What’re some of your favorite tunes to get creative and do nails to?

LM: 90's hip hop & r&b.

BMC: And when you’re not doing nails, we’d find you _______________ , wearing ________________ .

LM: At music festivals wearing alllllll the accessories - living my best life & being my best self.

BMC: Dig. Can you tell us a bit about how you managed to build such a loyal clientele?

LM: It took time. Nearly a solid year of working under Classy Claws. There were also lots of promos and we did a referral program while I was training and that helped me out! But mostly time. I'm still building clientele tbh, and Classy Claws is always accepting new clients.

BMC: But you’ve built a killer reputation for yourself which is awesome! What would your advice be to new or aspiring Nail Artists?

LM: Finding someone to apprentice under was the best thing I could have done. I've learned sooooo much from Bee. Practise, practise, practise and don't give up.

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BMC: Your stellar rep has also gotten you a pretty impressive IG following! What are your top 5 IG tips?

LM: Hey thanks! I’d say being consistent, finding people to collaborate with, posting at least once a day (twice is better) and at a good time. Everyone’s audience is different but mine is usually best in the evenings. And lastly, be patient - it's not gonna happen over night for anyone.

BMC: Who are the top 3 nail influencers that you follow on IG and what do you like about them?

LM: K that is so hard to only pick 3 . . . But if I had to narrow it down it would be... 100% @asabree from @fingerbangportland she is insane!!!! Prob my #1. Like is there anything that girl CAN'T do?! I’d also say @nailjob, @vanityprojects & @vanityprojectsmia & @sohotrightnail. That's 4 butttttt I can’t choose! I love them all mostly for their fun patterns/natural nails and just overall nail art.

BMC: Where are some of your favorite brands to work with when you’re creating looks?

LM: Some of my favourite brands are Akzentz, Vetro, Light Elegance & Young Nails. Oh and Valentino just released an acrylic line which I can't wait to try!

BMC: Give us a little insider glimpse into your daily routine!

LM: I'm usually in a rush to work every day as I'm not a morning person AT ALL and I press snooze a solid 5 times before actually getting out of bed. Luckily I live pretty close to the studio. Coffee is the first thing. If I'm fully booked, that generally means I don't have a break and I'm back to back from 10 am to 9 or 10 pm. If I finish someone early I'll run out and grab another coffee and a snack but I don't often "enjoy" meals at any time during my work day. It's more just standing in the kitchen area shoving something in my face and hoping I don't choke or spill coffee on myself (which happens A LOT btw lol *Shout out to my Tide-to-go pen!) while I wait for my next client. Then clean up, close up shop - repeat.                           

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Mon, 16 Oct 2017 00:00:00 PST